100 Thieves

Lore & Background

100 Thieves was founded in 2017 by Matthew "Nadeshot" Haag, a former OpTic Gaming Call of Duty team captain, (MLG) X Games gold medalist, and 2014 Esports Athlete of the year. In November 2017, 100 Thieves received a multimillion-dollar investment from Cleveland Cavaliers and Quicken Loans owner Dan Gilbert. On October 23, 2018, they finished their Series A funding round co-led by Scooter Braun and Drake, raising $25 million. Their Series B funding round on July 16, 2019, was led by Artist Capital Management, raising $35 million. In March 2021, they signed a sponsorship deal with Truly Seltzer and Twisted Tea. They acquired gaming peripheral company Higround in October 2021. On December 2, 2021, they announced their Series C funding round, which raised $60 million. In May 2022, they announced intentions to publish a video game. In July 2022, more than 10 members of their content team were laid off. Nadeshot launched his own energy drink, called Juvee, on October 4, 2022. In January 2023, around 30 employees were laid off. In November 2023, they laid off 20% of its workforce, affecting employees at its game studio and energy drink brand; these business units were spun off as separate companies. On May 6, 2024, the Esports World Cup Foundation announced 100 Thieves as one of 30 organizations in the Club Support Program. In December 2024, Nadeshot revealed he would be taking a step back from 100 Thieves to pursue full-time content creation. In September 2025, Nadeshot confirmed he is no longer the CEO of 100 Thieves, but remains involved in other roles.

In Their Own Story

The LAN arena in Cologne hums with the low buzz of ten thousand fans. In the players' box, the white noise of headsets mutes the crowd into a distant ocean. Niko cracks his neck, eyes locked on the monitor where the dust of Mirage's B-site settles in the pre-round fog. Across the aisle, ropz adjusts his crosshair placement with the meditative focus of a surgeon. The coach's call comes through the comms—short, clipped, certain. Round one. The pistol fires. And for the next forty-five minutes, the world outside the box ceases to exist. There is only the tick of the AWP, the hiss of a molotov, and the quiet, electric silence of five men who have rehearsed this exact moment a thousand times in a sunlit Los Angeles apartment, arguing over utility timing until 3 a.m. The screen flashes 'VICTORY.' The ocean roars back in. Niko exhales. They do it again.

Reader's Guide

On November 10, 2025, 100 Thieves announced their entry into the Counter-Strike 2 competitive scene, marking their return to Counter-Strike esports for the first time since October 2020. The organization also announced the online casino Roobet as the team's title sponsor, and the team will play under the name "100 Thieves Roobet". On November 12, they hired Graham "messioso" Pitt as Head of CS Operations and Sean "sgares" Gares as Head of FPS. On November 13, they announced their first player: Håvard "rain" Nygaard. On December 19, they announced Lukas "gla1ve" Rossander as their head coach. On January 5, 2026, they announced the signings of André "Ag1l" Gil, Alex "poiii" Sundgren, and William "sirah" Kjærsgaard. The following day, the team was finalized with the signing of Nicolai "dev1ce" Reedtz.

Did You Know?

• 100 Thieves was founded by Matthew "Nadeshot" Haag, a former Call of Duty professional, not a Counter-Strike player.
• The organization's Counter-Strike 2 roster, announced in late 2025 and early 2026, includes players such as rain, gla1ve, and dev1ce.
• 100 Thieves' CS2 team is sponsored by Roobet and plays under the name "100 Thieves Roobet".
• The source article does not describe 100 Thieves' CS division as a top-tier franchise or one of the most recognizable rosters globally.