Jay Rock

Lore & Background

At the Pop Out: Ken & Friends, Jay Rock performed as part of a historic gathering of West Coast hip-hop talent. The concert, held on Juneteenth 2024 at the Kia Forum, was Lamar's first major performance after his feud with Drake. Jay Rock joined a lineup that included Schoolboy Q, Ab-Soul, and other Black Hippy affiliates, as well as Tyler, the Creator, YG, and Dr. Dre. The event spanned over three hours with about 60 songs, predominantly by LA-area artists. DJ Hed, who helped organize the show, told XXL that the event was 'pro us' and 'wasn't anti-anybody.' Jay Rock's presence on the bill reinforced the concert's focus on celebrating West Coast hip-hop unity rather than rivalry.

Reader's Guide

For fans attending or watching the Pop Out, Jay Rock's role was clear: he was one of the key voices representing Compton and the broader West Coast sound. The concert featured over 25 artists, with Lamar performing four of his five Drake-aimed diss tracks — 'Like That,' 'Euphoria,' '6:16 in LA,' and 'Not Like Us' — the last of which he performed five consecutive times. Jay Rock's appearance alongside Schoolboy Q, Ab-Soul, and other TDE affiliates connected the event to the long history of West Coast hip-hop. The show was described by critics as a cultural landmark, and DJ Hed noted that despite the feud context, no artists said anything negative about Drake. The focus remained on celebrating the region's music and unity.

Did You Know?

• The concert was held at the Kia Forum in Inglewood, California, and lasted over three hours with about 60 songs.
• Amazon Music live-streamed the event on Prime Video and Twitch, and it holds the record for most minutes watched of any Amazon Music video production.