Dakota Style
Snack foods from Clark, South Dakota.
Dakota Style Chips, Inc., a snack food company based in Clark, South Dakota, produces the brand's snack foods. Its signature product is the original Industrial Strength kettle cooked potato chip, but the brand also makes jumbo sunflower seeds, sunflower kernels, and flavored popcorn. Bob and Betty Campbell founded the company on their family farm in 1985 to add value to their potato crop. Betty developed the Industrial Strength chips in her kitchen, drawing inspiration from Hawaiian Maui Chips. The Campbells and their sons grew the business before selling it in 1998. In 2006, the company pushed to expand sunflower seed distribution; by 2012, seeds made up 70 percent of distribution. Dakota Style sponsors Jared Allen's Pro Bull Team. A fire destroyed the potato chip facility on February 21, 2016. In May 2016, the company recalled 6,930 cases of sunflower seeds due to potential Listeria monocytogenes contamination, later expanding the recall to 15,158 cases.
Quick Facts
- Industry
- Snack food
- Founded
- 1985
- Founders
- Bob and Betty Campbell
- Owner
- Kevin Dandurand
- Headquarters
- Clark, South Dakota
- Area served
- United States
- Products
- Potato chips
- sunflower seeds
- popcorn
- Employees
- 22
Facts from the source article.
Background
Bob and Betty Campbell started Dakota Style on their family farm in 1985, as a way to add value to their potato crop by processing it into potato chips. The 'Industrial Strength' kettle cooked chips were the product of Betty Campbell's kitchen experiments, based on textures and tastes that were variants of Hawaiian 'Maui Chips.' The Campbells and their sons grew Dakota Style into a successful business before selling it in 1998. In 2006, Dakota Style focused on expanding distribution of sunflower seeds, and by 2012, seeds accounted for 70 percent of distribution. On 21 February 2016, the Dakota Style potato chip production facility was destroyed by fire. In May 2016, Dakota Style recalled 6,930 cases of sunflower seeds packaged between February and April 2016, sourced from SunOpta, due to potential contamination with Listeria monocytogenes. Later that month, the recall was extended to include 15,158 cases, packaged from February through May 2016.
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