XFX

Lore & Background

XFX originally produced only Nvidia graphics cards. In 2009, the company began manufacturing AMD (known as ATI at the time) graphics cards. XFX continued selling mid-range Nvidia cards through early 2010, then ceased producing any Nvidia graphics cards in October 2010.

In 2006, XFX made an agreement to use the name of computer tournament game player Johnathan "Fatal1ty" Wendel on a division of graphics cards. XFX began selling power supplies in 2009, with their first unit being an 850w model under the branding "Black Edition". XFX exclusively uses Seasonic topologies in their power supplies.

All XFX graphics cards sold in the US or Canada previously came with a "double-lifetime" warranty. This warranty gave lifetime coverage to the original buyer and a subsequent owner of the used graphics card, but was only valid if the card was registered with XFX directly within 30 days of purchase. In January 2012, with the introduction of its Radeon HD 7970 graphics cards, XFX silently discontinued the program, stating it was no longer profitable nor sustainable.

Reader's Guide

XFX's significance lies in its long-standing role as a dedicated graphics card and power supply manufacturer, particularly noted for its shift from Nvidia to AMD graphics cards in 2009 and its complete exit from Nvidia production by October 2010. The company's partnership with professional gamer Johnathan "Fatal1ty" Wendel in 2006 marked an early example of esports branding in hardware. XFX's power supply division, launched in 2009 with the 850w Black Edition, is notable for exclusively using Seasonic topologies, a design choice that became a hallmark of its PSU reliability. The double-lifetime warranty program, which covered both the original buyer and a subsequent owner, was a distinctive customer benefit until its discontinuation in January 2012, when XFX stated it was no longer profitable nor sustainable. As a subsidiary of Pine Technology Holdings Limited, XFX has maintained a consistent presence in the PC gaming component market, particularly in the AMD graphics card segment.

Did You Know?

• XFX is a subsidiary of Hong Kong-based Pine Technology Holdings Limited, founded by Michael Chiu.
• XFX began manufacturing AMD (ATI) graphics cards in 2009 and ceased producing Nvidia cards in October 2010.
• XFX's first power supply was an 850w model under the 'Black Edition' branding, released in 2009.
• The double-lifetime warranty was discontinued in January 2012 with the introduction of the Radeon HD 7970.