Mad Men Codexery

Cutler Gleason & Chaough

Ted Chaough's agency: SCDP's rival, then its merger partner.

Cutler, Gleason and Chaough (CGC) is the advertising agency of Ted Chaough, a self-proclaimed rival of Don Draper. It picks up Clearasil after the account leaves Don's agency and competes with Sterling Cooper Draper Pryce for Honda in Season 4.

Quick Facts

Partners
Ted Chaough, Frank Gleason
Merged into
Sterling Cooper & Partners (Season 6)

Reader's Guide

Ted makes an expensive presentation to Honda after Don tricks him, which backfires because Honda's rules banned finished work. In Season 5 Ted hires Peggy Olson away from SCDP as chief copywriter. In Season 6 he presses her for what she knows about Heinz Ketchup, though Heinz goes to a larger firm.

After learning that Frank Gleason, one of the partners, has cancer, Ted meets Don at a bar; both agencies are too small to win Chevrolet, and Don proposes combining them. In "For Immediate Release" the two firms merge, and the merged agency becomes Sterling Cooper & Partners.

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