Ad Noiseam
Berlin-based label publishing breakcore, IDM, and more since 2001.
Ad Noiseam is an independent record label based in Berlin, Germany, founded in April 2001 by Nicolas Chevreux. Originally started as a webzine, it quickly transitioned into a record label, establishing itself with its first release "Various - Krach Test" (adn 01). The label has published electronic music in genres including breakcore, drum'n'bass, IDM, dubstep, hip-hop, and jazz.
Quick Facts
- Founded
- 2001
- Founder
- Nicolas Chevreux
- Country
- Germany
- Location
- Berlin
- Genre
- Electronic, EDM, experimental
Facts from the source article.
Lore & Background
Ad Noiseam was founded in April 2001 by Nicolas Chevreux, who also handled some design work for the label's releases. It began as a webzine before becoming a record label, quickly gaining recognition with its first release "Various - Krach Test" (adn 01). The label initially released high-quality, small batch mini-CDr releases, then phased out CDrs in favor of factory pressed CDs starting with "Subfusc" by Tarmvred in 2002, followed by numerous releases on both vinyl and CD.
Reader's Guide
Ad Noiseam's significance lies in its role as a specialized outlet for electronic music genres such as breakcore, drum'n'bass, IDM, dubstep, hip-hop, and jazz, operating from Berlin since 2001. Beyond releasing music, it functioned as a mailorder and distribution channel for both its own and other labels' releases, spreading CDs and records to customers, stores, and other mailorders worldwide. The label celebrated its 10th anniversary in 2011 with a festival at the Berghain club and a series of birthday concerts across more than 10 European countries. As of July 2016, the label is in a state of "deep freeze," indicating a pause in activity. Its legacy includes a curated roster of artists and a notable presence in the underground electronic music scene.
Did You Know?
- Ad Noiseam was originally started as a webzine before becoming a record label.
- Its first release was titled "Various - Krach Test" (adn 01).
- The label celebrated its 10th anniversary with a festival at the Berghain club.
Frequently Asked Questions
What is Ad Noiseam and where is it based?
Ad Noiseam is an independent electronic music record label operating out of Berlin, Germany. It handles publishing, mailorder, and distribution for a roster of artists across several electronic genres.
Who founded Ad Noiseam and when did it launch?
Nicolas Chevreux started the project in April 2001 in Berlin. It originally began as a webzine covering electronic music before evolving into a full record label operation.
What genres does Ad Noiseam actually release?
The label's catalog spans breakcore, drum'n'bass, IDM, dubstep, hip-hop, and jazz, making it one of the more genre-spanning independent labels in the Berlin scene. This eclectic mix reflects its roots as a broad-interest electronic music publication.
What was Ad Noiseam's very first release?
The debut catalog entry was a compilation titled 'Various – Krach Test,' listed as adn 01. That early release set the tone for the label's interest in loud, experimental, and boundary-pushing electronic sounds.
Why do fans consider Ad Noiseam important in the electronic music scene?
By operating continuously since 2001, Ad Noiseam has given a home to artists working in harder and more experimental niches that major labels tend to overlook. Its Berlin base and genre-fluid catalog have made it a trusted stop for listeners hunting for breakcore, IDM, and dubstep that sits outside the mainstream.
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