1966 NFL Championship vs Browns

Lore & Background

The Cowboys joined the NFL as an expansion team in and have played their home games at AT&T Stadium in Arlington, Texas, since 2009. Originally a member of the NFL Western Conference, the team was moved to the NFL Eastern Conference in 1961 after just one season; they remained in this conference until 1970. In 1967 the NFL subdivided the Eastern and Western conferences into divisions, assigning the Cowboys to the NFL Capitol Division. In 1970, as part of the AFL–NFL merger, the Cowboys were reassigned to the National Football Conference (NFC). In addition to being reassigned conferences, the Cowboys' division, the NFL Capitol Division, was renamed to the NFC East Division.

In Their Own Story

In overtime, the wind off Lake Erie cut through leather gloves as Don Meredith stared down Cleveland's defense. The sudden-death period demanded perfection, but a critical turnover shifted momentum instantly. As Jim Brown powered through tackles for first down after first down, the silence from the Cowboys' sideline grew heavy. Every yard gained by Cleveland felt like a mile on the frozen gridiron, sealing Dallas's fate before the final whistle.

Reader's Guide

The franchise has made it to the Super Bowl eight times, tying it with the Pittsburgh Steelers and Denver Broncos for second-most Super Bowl appearances in history behind the New England Patriots' record 11 appearances. Of their eight appearances, the Cowboys have won five Super Bowls (Super Bowls VI, XII, XXVII, XXVIII and XXX) which is tied for 3rd most in total championships amongst all 32 NFL franchises. The Cowboys have won eight NFC championships, tied for most in the conference's history. The Cowboys are the only NFL team to record 20 consecutive winning seasons (from 1966 to 1985) during which they missed the playoffs only twice (1974 and 1984). The Cowboys have won their division 25 times, the most among the teams in their division.

Did You Know?

• The Cowboys have accumulated a record of 569 wins, 423 losses, and 6 ties in the regular season as of the end of the 2024 season.
• The team has had 40 winning seasons, 19 losing seasons, and 6 seasons with as many wins as losses.
• Tom Landry was the head coach of the Cowboys for 29 seasons, winning two Super Bowls and being inducted into the Pro Football Hall of Fame in 1990.