Seattle Storm
Four-time WNBA champions based in Seattle.
The Seattle Storm are a professional women’s basketball team based in Seattle, playing in the WNBA’s Western Conference. The franchise was launched by Ginger and Barry Ackerley before the 2000 season. Its current ownership group, Force 10 Hoops LLC, includes Seattle businesswomen Dawn Trudeau, Lisa Brummel, and Ginny Gilder, alongside former Storm player Sue Bird and NFL linebacker Bobby Wagner. Over 25 seasons, the Storm have made the playoffs 19 times. They have won four WNBA championships—in 2004, 2010, 2018, and 2020—tying the defunct Houston Comets and the Minnesota Lynx for the most titles in league history. The Storm are also one of only two franchises never to lose a WNBA Finals series.
The team fosters a family-friendly atmosphere at home games with an all-kid dance squad that leads young fans in a conga line during time-outs to the Quad City DJ’s “C’mon N’ Ride It (The Train).” Reflecting Seattle’s rainy climate, the Storm use weather-themed branding: the mascot is Doppler, a maroon creature with a cup anemometer on its head; the home-game theme song is AC/DC’s “Thunderstruck”; and the team newsletter is called Stormwatch. Before February 28, 2008, the Storm were the sister team of the NBA’s Seattle SuperSonics, after which they were sold to Force 10 Hoops LLC.
The Storm’s predecessor, the Seattle Reign, was a charter member of the American Basketball League (ABL) from 1996 until the league folded in December 1998. Seattle quickly received a WNBA expansion franchise and began play less than two years later. The league held an expansion draft on December 15, 1999, for the Storm, Indiana Fever, Portland Fire, and Miami Sol. Coached by Lin Dunn and led by guard Edna Campbell and Czech center Kamila Vodichkova, the Storm finished their inaugural 2000 season with a 6–26 record. That poor record allowed them to draft 19-year-old Australian Lauren Jackson. Although the team missed the playoffs in 2001, Jackson’s strong rookie season gave the franchise a foundation to build on.
In the 2002 draft, the Storm selected UConn point guard Sue Bird, filling a key gap. With Bird’s playmaking and Jackson’s scoring and rebounding, the team reached the playoffs for the first time in 2002 but were swept by the Los Angeles Sparks. Anne Donovan became head coach in 2003. That year, Jackson won the WNBA MVP award, but Bird missed much of the season with an injury, and the Storm missed the playoffs. In 2004, the Storm posted a then-franchise-best 20–14 record. They swept the Minnesota Lynx in the first round, then defeated the Sacramento Monarchs 2–1 in the Western Conference Finals. In the WNBA Finals, they beat the Connecticut Sun 2–1, with Betty Lennox named Finals MVP. The victory made Anne Donovan the first female head coach to win a WNBA championship.
Several key players from the 2004 championship team left after that season, including Vodichkova, Tully Bevilaqua, and Sheri Sam. A preseason injury to Australian newcomer Jessica Bibby also hurt the 2005 campaign. The Storm matched their 2004 record and made the playoffs but lost in the first round to the Houston Comets, 2–1. In 2006, they finished 18–16 and lost a tight first-round series to the Sparks, 2–1. The 2007 team went 17–17 and was swept in the first round by the Phoenix Mercury. Anne Donovan resigned as head coach on November 30, 2007, and Brian Agler took over on January 9, 2008. In 2008, the Storm posted a franchise-best 22–12 record and a 16–1 home mark, but as the No. 2 seed they lost to the No. 3 Sparks in three games. In 2009, they went 20–14 and finished second in the West again, only to lose to the Sparks in three games for the fifth straight first-round exit.
The 2010 Storm were dominant, tying the league record with 28 wins and 6 losses, including a perfect 17–0 at KeyArena—the most home wins in WNBA history. Lauren Jackson earned Western Conference Player of the Week five times and Player of the Month three times, winning her third league MVP award. Brian Agler was named Coach of the Year. In the playoffs, the Storm...
Quick Facts
- Leagues
- WNBA
- Conference
- Western
- Founded
- 2000
- History
- Seattle Storm; 2000–present
- Arena
- Climate Pledge Arena
- Location
- Seattle, Washington
- Sponsor
- Swedish Health Services
- Coach
- Sonia Raman
Facts from the source article.
Did You Know?
- The Storm's theme song for home games is AC/DC's 'Thunderstruck'.
- The Storm's newsletter is called Stormwatch.
Name, logo and team colors
The Seattle Storm got its name from the city’s rainy reputation and the aggressive feel of the word. The team always wanted that name, even after an extensive trademark check. It had been used by an amateur soccer club, FC Seattle Storm, in the mid-1980s, but the WNBA was able to take it over by 2000. A Miami newspaper leaked the name two weeks before the team’s planned January 2000 gala for season ticket holders.
The first logo showed a rounded, stylized Space Needle against a green storm cloud, with the team name rising at an angle and lightning bolts cutting through it. A basketball circled the Needle through the cloud. In January 2016, the team updated its branding by removing red from the color scheme, keeping the same logo design. An alternate logo, a green oval with the letter S from the wordmark, appeared on jerseys on and off until 2020.
In March 2021, the team introduced a completely new logo and colors. The Space Needle is now minimalist, linked with basketball ribs and a small lightning bolt. The logo’s pointed shape suggests Mount Rainier, and the colors are dark green, yellow, and bright green, with a sleek modern font.
Off-court activity
The Seattle Storm were part of a 2006 sale when the Basketball Club of Seattle, which also owned the SuperSonics, sold both teams to Clay Bennett’s Oklahoma City group. Bennett said the teams would leave unless Seattle approved a new arena by October 2007. The Storm kept their 2008 season at KeyArena under a lease that ran through that year. In January 2008, Bennett sold the Storm for $10 million to Force 10 Hoops, a group of four Seattle women who had formed in 2006.
They started talks with Bennett in February 2007 after the state legislature rejected public arena funding. The WNBA’s board approved the sale unanimously in late February, keeping the Storm in Seattle and separating them from the Sonics, who moved to Oklahoma City in July 2008. Force 10 Hoops later began hosting the Pac-12 women’s basketball tournament and other events. In 2018, the group became the ticketing and service operator for Seattle Reign FC and a consultant for the Seattle Seawolves.
Minority owner Celeste Keaton was suspended and fined by the WNBA after a July 2026 incident during a game against the Indiana Fever. She reportedly confronted two teenage fans wearing gear supporting Sophie Cunningham, who had spoken against transgender athletes in women’s sports. The Storm later issued an apology. In April 2010, the Storm and the WNBA announced a jersey sponsorship with Microsoft’s Bing search engine for the 2010 season.
That deal ended after 2013, and the team went without a jersey sponsor for two years. In 2016, they signed a new uniform deal with Swedish Medical Center.
Records and statistics
A sellout for a basketball game at Climate Pledge Arena is 18,100, but for Storm games, reaching capacity of the lower bowl (13,500) is considered a sellout. During the renovation of Climate Pledge Arena, the team's main home was Alaska Airlines Arena, where a sellout is 10,000. The team's secondary home, Angel of the Winds Arena, has a sellout capacity of 8,500. Notable awards include Lauren Jackson winning MVP in 2003, 2007, and 2010, and Defensive Player of the Year in 2007.
Breanna Stewart won MVP in 2018 and Finals MVP in 2018 and 2020. Sue Bird won the Kim Perrot Sportsmanship Award in 2011, 2017, and 2018. Jewell Loyd won Rookie of the Year in 2015 and Peak Performer (Scoring) in 2023. The Storm have had multiple Olympians: in 2004, Sue Bird and Lauren Jackson; in 2008, Sue Bird, Lauren Jackson, and Kelly Santos; in 2012, Sue Bird and Lauren Jackson; in 2016, Sue Bird, Breanna Stewart, and Ramu Tokashiki; in 2020, Sue Bird, Jewell Loyd, Breanna Stewart, Stephanie Talbot, and Ezi Magbegor; and in 2024, Jewell Loyd, Ezi Magbegor, and Sami Whitcomb.
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