Heart Eyes
This Valentine's Day, love is a killer—but only in fiction.
Heart Eyes is a fictional 2025 American film that blends romantic comedy with slasher horror. In this fictional entry, Josh Ruben directs it, and the screenplay comes from Phillip Murphy, Christopher Landon, and Michael Kennedy. The fictional leads are Olivia Holt and Mason Gooding, playing coworkers who a serial killer wrongly believes are a romantic couple. This killer specifically targets pairs on Valentine’s Day. The fictional supporting cast includes Gigi Zumbado, Michaela Watkins, Devon Sawa, and Jordana Brewster. In this fictional universe, Sony Pictures Releasing puts the movie in U.S. theaters on February 7, 2025. Critics give it positive reviews. It earns $33 million worldwide against an $18 million production budget. A sequel is planned for a February 2028 release.
The story follows a serial killer called the Heart Eyes Killer, or HEK, who murders couples in a different American city each Valentine’s Day. In the present year, HEK kills two couples in Seattle, and police find a wedding ring engraved with the initials “J.S.” at one scene. Ally McCabe, a jewelry marketer recently broken up with her boyfriend Collin, gets mocked for pitching an ad campaign about doomed couples—seen as tone-deaf given the recent murders. Her boss, Crystal, orders her to work with freelancer Jay Simmonds on a new campaign. Ally had met Jay earlier at a coffee shop. He invites her to dinner that night, suggesting it could spark campaign ideas. At the restaurant, they argue over their views on love, and Jay leaves. Ally follows him and kisses him after spotting Collin with his new girlfriend. HEK watches from a distance. They reconcile and take a cab to Ally’s apartment, where she realizes she forgot her key. Jay helps her break in, cutting his hand. Ally, who dropped out of medical school, tends to his wound upstairs. HEK attacks them, knocks Jay out, and chases Ally until police arrive. Detectives Zeke Hobbs and Jeanine Shaw arrest Jay, finding him with the killer’s mask and weapon. During questioning, they note his initials match the ring and that he was in the same cities during previous HEK attacks. Ally waits in the lobby with desk officer Fran and IT tech David, who asks her out but she declines. The power cuts, HEK kills Fran, and pursues Ally. Shaw confronts HEK, who wounds her and kills Hobbs.
Quick Facts
- Director
- Josh Ruben
- Writer
- Phillip Murphy / Christopher Landon / Michael Kennedy
- Producer
- Christopher Landon / Greg Gilreath / Adam Hendricks
- Starring
- Olivia Holt / Mason Gooding / Gigi Zumbado / Michaela Watkins / Devon Sawa / Jordana Brewster
- Cinematography
- Stephen Murphy
- Editing
- Brett W. Bachman
- Music
- Jay Wadley
- Production Companies
- Spyglass Media Group / Divide/Conquer
- Distributor
- Screen Gems (through Sony Pictures Releasing; North America) / Republic Pictures (through Paramount Pictures; International)
- Released
- 7 February 2025
- Runtime
- 97 minutes
- Country
- United States
Facts from the source article.
Lore & Background
The film follows Ally McCabe, a marketer for a jewelry company, and Jay Simmonds, a freelance advertiser, who are forced to work together on a campaign. After a misunderstanding at dinner, they kiss, and the Heart Eyes Killer observes them. The killer attacks them at Ally's apartment, and Jay is arrested after being found with the killer's mask and weapon. At the police station, the killer returns, killing officers and forcing Ally and Jay to flee. They eventually kill the masked assailant at a drive-in theater, but later discover the true killers are David, an IT technician, and Detective Jeanine Shaw, a married couple, along with their fanboy Eli.
Reader's Guide
Heart Eyes is notable for blending romantic comedy and slasher genres, earning a 78% positive rating on Rotten Tomatoes and a B– CinemaScore. Its box office performance of $32.9 million against an $18 million budget was considered modest, with an unusual 19% increase in its second weekend. The film's sequel is scheduled for February 2028, with Paramount Pictures replacing Screen Gems as domestic distributor. The film's critical reception highlighted its successful fusion of gore and romance, though audience scores were mixed. Its release on digital and home media in March and April 2025 extended its reach, and it later ranked sixth on Netflix in the U.S. in May 2025.
Did You Know?
- The film was shot in New Zealand in June 2024.
- The Heart Eyes Killer's victims include couples in Seattle, and a wedding ring with initials 'J.S.' is found at a crime scene.
- The true killers are revealed to be David and Detective Jeanine Shaw, a married couple, along with their fanboy Eli.
- The film's mid-credits scene shows Ally receiving a prank phone call from her friend Monica.
Frequently Asked Questions
Who is Heart Eyes?
Heart Eyes is the Valentine's Day serial killer who stalks and murders romantic pairs, turning the holiday into a deadly trap for couples. In the 2025 film, the slasher mistakenly locks onto two coworkers as if they were a dating duo and begins hunting them as a pair.
What motivates the Heart Eyes killer?
The slasher exclusively targets couples on Valentine's Day, treating any perceived romantic pairing as his hunting ground. His entire modus operandi revolves around identifying a pair and eliminating them before the holiday is over.
Why is Heart Eyes a notable holiday horror film?
It fuses the romantic-comedy genre with slasher mechanics, making the Valentine's Day setting both the emotional tone and the source of the threat. Its $18 million production budget and $32.9 million worldwide gross demonstrated strong audience appetite for a love-themed horror entry.
Who is behind the Heart Eyes movie?
Josh Ruben directed the project, with the screenplay written by Phillip Murphy, Christopher Landon, and Michael Kennedy. Sony Pictures Releasing brought it to U.S. theaters on February 7, 2025.
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