The 10th House

Lore & Background

After the mysterious death of his father inside their newly built house, Nguyễn Văn Ân lives with his mentally deteriorating mother as a series of unsettling supernatural events begin to unfold. In an attempt to uncover the truth, Ân starts documenting everything through a vlog series titled Spiritual Stories in My House. During his investigation, he discovers an ancient talisman buried beneath the foundation and gradually realizes that the house is connected to a Luban curse ritual passed down among construction workers — tied to a rumor that after nine ordinary houses, a mysterious 'tenth house' is chosen for a dark purpose never meant to be revealed.

The film was announced in April 2026 by ProductionQ and Galaxy Studio. According to the producers, the film was inspired by stories surrounding Luban curses, a type of curse commonly associated with Asian folk beliefs. The film also marks ProductionQ’s return to working with Galaxy Studio since Survive and Skyline Media since The Sisters. Several media outlets described the project as being presented in a found-footage style, drawing comparisons to Asian horror films such as Incantation, The Medium, and Gonjiam: Haunted Asylum.

Reader's Guide

The 10th House is significant as the first feature film to center on the theme of Lu Ban curses, a topic rooted in Asian folk beliefs and construction-worker folklore. Director Trần Hữu Tấn stated that horror films like Sinners, The Substance, and Weapons have shown that horror can serve as a medium for personal, haunting, and artistically driven stories reflecting contemporary social issues. Through this project, he expressed a desire to introduce Vietnamese folklore, spiritual beliefs, and culturally rooted fears to international audiences, while creating more opportunities for Vietnamese horror films to gain wider recognition in the global film market. The film's presentation as a found-footage drama and its planned introduction at the Marché du Film of the Cannes Film Festival underscore its ambition to reach a worldwide audience. Its legacy will likely be measured by how effectively it brings Vietnamese supernatural traditions into the international horror conversation.

Did You Know?

• The film is based on a true story and stories surrounding Lu Ban curses in Asian folk beliefs.
• It is one of several feature films to center on the theme of Lu Ban curses, following earlier works such as the 2013 Hong Kong film 'The Curse of Lu Ban'.
• It is planned to be introduced at the Marché du Film of the Cannes Film Festival in search of international distribution partners, though no official announcement has been confirmed as of 2025.

Narrative Architecture & Folk Mythology

The 10th House constructs its dread around a specific thread of Asian folk belief: the Lu Ban curse, a ritual said to be passed down among construction workers. According to the film's mythology, after nine conventional homes are completed, a tenth is set apart for a purpose that was never meant to see daylight. This legend forms the backbone of the story, which follows Nguyễn Văn Ân, a young man whose father dies under unexplained circumstances inside their newly constructed home. Left to care for his mentally deteriorating mother, Ân channels his grief and suspicion into a vlog series he calls Spiritual Stories in My House. As he films the escalating supernatural disturbances, he uncovers an ancient talisman buried beneath the house's foundation, confirming his worst fear about the building's true nature. The project is positioned as the first feature-length film to center its narrative on this particular curse tradition, and it is presented in a found-footage format that places the audience directly inside Ân's handheld lens.

Directorial Vision & Artistic Philosophy

Trần Hữu Tấn, who both directs and co-writes The 10th House, has spoken openly about why he believes horror cinema has outgrown its reputation as mere spectacle. Citing recent works like Sinners, The Substance, and Weapons, he argues that the genre now functions as a vehicle for deeply personal, artistically driven storytelling that can simultaneously engage with pressing social questions. For him, The 10th House is an opportunity to channel that philosophy through a distinctly Vietnamese lens, weaving together local folklore, spiritual beliefs, and culturally specific fears into a narrative that resonates beyond national borders. His stated ambition is twofold: to introduce these deeply rooted cultural anxieties to international audiences who may never encounter them otherwise, and to carve out a more prominent space for Vietnamese horror within the global film market. The film, produced by Hoàng Quân, is scheduled for a 2027 release and is classified as a supernatural folk horror drama, signaling a tone that blends the uncanny with the deeply personal rather than relying solely on shock.

Production Partnerships & Industry Positioning

The project was officially unveiled in April 2026 by ProductionQ in collaboration with Galaxy Studio, marking a notable reunion between the two companies since their earlier work on Survive. Skyline Media, which had previously partnered with the team on The Sisters, is also attached to the production. At the time of the announcement, details about the cast and individual characters remained undisclosed, leaving the full scope of the ensemble a mystery. Press coverage at the time highlighted the handheld, documentary-style approach, with journalists drawing parallels to landmark Asian horror titles including Incantation, The Medium, and Gonjiam: Haunted Asylum. These comparisons positioned The 10th House within a broader wave of regional horror that has gained significant international attention in recent years. The film is slated for a 2027 release, and its classification as a supernatural folk horror drama distinguishes it from more conventional genre entries, suggesting a narrative grounded in cultural specificity rather than universal horror tropes.

International Distribution & Global Ambition

Shortly after the initial announcement, Skyline Media confirmed plans to bring The 10th House to the Marché du Film at the Cannes Film Festival, aiming to connect the project with prospective partners for worldwide distribution. This early market push underscores the producers' confidence in the film's cross-cultural appeal and signals an intention to position it as a globally marketable title from the outset. The choice of Cannes as the first international showcase aligns with the director's expressed desire to bring Vietnamese spiritual folklore and culturally rooted fears to a wider audience. The film is also recognized as the first feature-length production to center its story on the Lu Ban curse tradition, giving it a unique niche within the horror landscape. Combined with its found-footage methodology and its roots in a true story, these elements collectively frame The 10th House as a project aiming to bridge the gap between deeply local cultural narratives and the expectations of the international horror market, potentially opening new doors for Vietnamese genre cinema on the world stage.