Less Than 30
Vince's birthday party strains friendships and agency loyalties.
"Less Than 30" is the 35th episode of *Entourage* overall and the 13th of its third season. Series creator Doug Ellin wrote it, and co-executive producer Julian Farino directed. It aired on HBO on April 1, 2007. The episode follows Vincent Chase, a young A-list movie star, and his friends as they deal with Hollywood politics.
In the episode, Vince meets with his new agent, Amanda, to discuss film projects. She suggests a biopic of Edith Wharton directed by Sam Mendes. For his birthday, she takes him and his friends to a Lakers game, where they awkwardly spot Ari across the court. Meanwhile, Drama is excited about his upcoming NBC show *Five Towns* but frustrated that no one cares about its billboard on Sunset Boulevard.
Ari invites Vince and Eric to dinner, claiming it is just a friendly meeting. He avoids business talk and gets himself invited to Vince's birthday party. Eric is angry when he learns his credit cards are maxed out—he gave them to Turtle to rent a yacht, but Turtle upgraded to a bigger boat. Ari sends Vince the script for *Medellín*, which has been revived. Amanda is furious and says the project will only move forward with Benicio del Toro. At the party, Turtle reveals he got money from a Victoria's Secret sponsorship. Amanda and Ari argue over *Medellín*, with Ari claiming del Toro is losing interest. Ari admits he lied about wanting only friendship, but Vince says he is staying with Amanda. Later, Amanda offers Vince the *Glimpses of the Moon* role, but he says he will wait to see if *Medellín* is available.
The episode was written by Ellin, his 22nd writing credit, and directed by Farino, his 19th directing credit. In April 2006, Carla Gugino and Joel Silver were announced as guest stars for the season.
According to Nielsen, the episode was seen by about 3.77 million household viewers and earned a 2.0/5 rating share among adults 18–49. This was a 48% increase from the previous episode, which had 2.54 million viewers and a 1.5/4 share.
Critics gave mixed-to-positive reviews. Ahsan Haque of IGN rated it 8 out of 10, calling it "great" and noting it advanced the "life after Ari" storyline but lacked something special on its own. Alan Sepinwall said Drama had a few funny lines but not enough to save the non-Ari parts. Trish Wethman of TV Guide hoped Drama's career would take off, as his reaction to success could be funny.
Quick Facts
- Series
- Entourage
- Season
- 3
- Episode
- 13
- Released
- 2007-04-08
- Length
- 26 minutes
- Director
- Julian Farino
- Writer
- Doug Ellin
- Photographer
- Rob Sweeney
- Editor
- Gregg Featherman
- Prev
- Sorry, Ari
- Next
- Dog Day Afternoon
- Episode List
- List of Entourage episodes
Facts from the source article.
Lore & Background
In the episode, Vince meets with his new agent Amanda to discuss film projects. She suggests a biopic of Edith Wharton directed by Sam Mendes. Meanwhile, Ari, Vince's former agent, tries to win him back by reviving the passion project Medellín. Eric and Turtle argue over expenses for Vince's birthday party after Turtle rents a larger yacht than planned. Drama is frustrated that few people notice the billboard for his new show Five Towns.
Ari invites Vince and Eric to dinner under the pretense of friendship but later admits he lied about his intentions. Vince tells Ari he is staying with Amanda. Amanda later offers Vince a role in Glimpses of the Moon, but Vince says he will put that on hold until he learns if Medellín is available. The episode ends with tensions unresolved.
Reader's Guide
The episode received mixed-to-positive reviews. Critics noted frustration with the lack of progress and character development, though some praised the Ari-Vince dynamic as cleverly playing on courtship rituals. Ahsan Haque of IGN gave it an 8 out of 10, calling it 'great' but noting it lacked enough to make the show special. Alan Sepinwall found Drama's lines funny but insufficient to save the non-Ari portions. Trish Wethman of TV Guide hoped for Drama's success. Michael Endelman of Entertainment Weekly highlighted the Ari-Vince relationship as clever. Jonathan Toomey of TV Squad felt the show felt new again, blending serious tone with humor. The episode saw a 48% increase in viewership from the previous episode.
Did You Know?
- The episode was written by series creator Doug Ellin and directed by co-executive producer Julian Farino.
- Carla Gugino and Joel Silver guest starred in the season.
- The episode was seen by an estimated 3.77 million household viewers.
- Viewership increased 48% from the previous episode.
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