Joseph Mattioli
Founder and manager of Pocono Raceway.
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Joseph Mattioli was an American businessman who founded and managed Pocono Raceway, a 2.5-mile superspeedway that has hosted NASCAR and Indy Car racing. He built the track after becoming the primary investor by mid-1969, guided by advice from Bill France Sr. and Tony Hulman. Mattioli's path to track ownership began with a dentistry career that made him a millionaire within ten years, followed by real estate investments.
Early life
Joseph Mattioli was born on April 14, 1925, to Joseph and Mary (Marzzacco) Mattioli. His father, Joseph Mattioli Sr., was a lightweight boxer who fought under the name Pep O'Brien. As a teenager, Mattioli worked jobs including stonemason, ice cream man, railroad worker, and factory hand.
He served in World War II in the Pacific as a Navy and Marine medic, assigned to an outfit slated for the proposed US invasion of Japan before the war ended. After the war, he used the G.I. Bill to enroll in the dentistry program at Temple University, where he met Rose Nocito, a student of the podiatry program. Joseph and Rose Mattioli had their dentistry and podiatry offices in their family home in Philadelphia.
Working up to 90 hours a week in dentistry, Mattioli amassed a net worth of a million dollars within ten years. He reflected that October 3, 1960, was the day he reached exhaustion and became determined to reduce his workload. He began investing in real estate, helping to create Camelback Mountain Resort, Alpine Mountain Ski & Ride Center, and the Pocono Laurel Lake community.
Pocono Raceway
Mattioli was an investor in the construction of Pocono Raceway, eventually becoming the primary investor by mid-1969. Soliciting advice from NASCAR founder Bill France Sr. and Indianapolis Motor Speedway owner Tony Hulman, Mattioli oversaw the construction of the 2.5 mile superspeedway, which opened in 1971. USAC held Indy car and stock car races beginning in 1971, NASCAR made their debut in 1974. In 1972, the track hosted Concert 10.
While 100,000 tickets were sold, over 200,000 spectators arrived. "I sat in my office with a shotgun and a German Shepherd," Mattioli later recalled. "We didn't know what the hell was going to happen. They just kept coming." In 1979, Indy car racing split into two feuding groups of USAC and CART. Pocono Raceway had a contract to remain with USAC. The 1979 Pocono 500 was run with limited cars amidst a CART boycott.
In August 1979, Mattioli filed an antitrust lawsuit against CART seeking $6.3 million in damages. The boycott caused the normal crowd of near 125,000 spectators to be cut in half and cost the track $2 million. With antitrust lawsuits, damages are tripled to arrive at the $6.3 million figure.
Other defendants were Team Penske, Roger Penske, Patrick Racing, U.E. "Pat" Patrick, and Gould Inc. The major loss of income put the race track in financial peril. In February 1980, it was announced that Pocono would be rented by the Indianapolis Motor Speedway for the entire 1980 season and all races would be promoted by Indianapolis. The infusion of cash was necessary to pay off creditors. Pocono personnel continued to work but additional personnel from Indianapolis came in.
CART again boycotted the USAC-sanctioned 1981 Pocono 500. Mattioli publicly thought the boycott was CART's attempt to put Pocono out of business and gain leverage over Indianapolis. He increased his pending lawsuit to $9 million. The suit was settled in early 1982 with the agreement that CART rent the track and promote the IndyCar race for the following five years.
Amidst the ongoing financial troubles, Mattioli considered selling Pocono Raceway. Bill France Sr. met with him and convinced him to keep the track with the words, "on the plains of hesitation lie the bleached bones of millions who when within the grasp of victory, sat and waited. And waiting died." The track added a second NASCAR race. In 1990, Mattioli oversaw the replacement of Pocono's boilerplate walls with concrete.
In 1995, the track was repaved and a new garage area, press box, and grandstands were built. In 2008, Bruton Smith offered $400 million to purchase Pocono Raceway and move a date to Kentucky Speedway. Mattioli declined, saying "If Bruton comes down Gasoline Alley with a wheelbarrow with a billion dollars, he wouldn't get borscht from me.
I have enough money, we don't owe any money, and all three generations are working and a fourth is waiting to start. It would be like selling part of your family." Mattioli resisted reducing race lengths from 500 miles to 400 miles, reasoning that television partners would resist losing an hour of programming. He also resisted selling title sponsorship, preferring the races be called the Pocono 500 and Pennsylvania 500. "I don't need the money and if you don't need the money, what the hell is the sense of sponsorship? We call all the shots. All the VIPs on race day are our people, not the sponsor's people." In 2010, Mattioli installed a 25-acre solar farm adjacent to Pocono Raceway that produces 4 million kilowatt hours per year, the world's largest renewable energy project at any sports stadium.
In 2011, he placed the track in a trust, insuring it could not be sold after his death. "It has to stay in the family. I put it in trust. They can't touch it. The [SOBs] are going to run it or they're going to starve." In the summer of 2011, Mattioli retired as track CEO prior to the August 2011 Good Sam RV Insurance 500. In December 2011, the Joseph and Rose Mattioli were awarded the Myers Brothers Award by the National Motorsports Press Association.
Frequently Asked Questions
When and where was Joseph Mattioli born?
Joseph Mattioli was born on 14 April 1925 in Old Forge, Pennsylvania, U.S.
When did Joseph Mattioli die?
Joseph Mattioli died on 26 January 2012.
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Sources
Compiled from Wikipedia and the sources listed below. Text from Wikipedia is available under CC BY-SA 4.0; this entry is adapted from it.
- Wikipedia: Joseph Mattioli (CC BY-SA 4.0).
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